A Journey in Search of Korea's Beauty .
Korean actor Bae Yong Joon takes you on a special journey into Korean
culture. Written by Bae Yong Joon from the perspective of an everyday
Korean rather than a superstar, A Journey in Search of Korea's Beauty includes Bae's introductions and thoughts on popular Korean travel
locations, culture, arts, and traditions. The book divides traditional
culture into 13 categories, providing a source for readers who want to
discover more about Korea. Bae, who is constantly flying between Korea
and Japan, talks about topics like hair and makeup styling, as well as
conversations with staff and encounters with family members. Other
highlights of the book include essentials on the way of life in Korea
based on clothes, food and living, and history
Unfledged yet Earnest Record of a Journey in Search of Korea's
Culture: "A Journey in Search of Korea's Beauty" was a yearlong project
that Bae Yong Joon undertook in order to learn more about traditional
Korean culture from the unfledged yet earnest point of view of one
Korean, and to record in a down-to- earth way what he learned and felt
in the process. He chose 13 subjects he has been interested in out of
the traditional Korean culture and folded into six categories. This
book is intended not only for foreign readers who would like to learn
more about traditional Korean culture but do not have easy access to it,
but also for Korean readers as well who are in search of this country's
beauty.
1. Staying: In
this chapter, the author introduces Koreans' staple food, including bap
and kimchi, and emphasizes the beauty of hanbok, the traditional
clothing, often quoted as beautiful lining. Not only that, he focuses on
colors of the hanbok and guides the readers to the world of natural
dyeing he has experienced.
3. Letting Go: On an empty site, once enjoyed great honor of the great Kingdom, we reconsider past and present and make plans for future.
4. Contemplating: King Sejong the Great hoped for all the people to be able to read and write. We recollect dreaming King's invention, hanguel, and tangible assets from National Museum of Korea.
5. Returning: Compared to world famous wine, Korea's traditional wine takes no lower position. We take a look at traditional liquor and hanok, the traditional Korean housing which is built based upon human engineering.
6. Leaving, Once Again: The last chapter contains beautiful photographs taken by Bae Yong Joon during his journey.
About News BYJ Book :
BYJ’s photo essay tops advance sales :
September 16, 2009
Korean actor Bae Yong-joon’s photo essay is racking up advance sales on internet bookstores, according to the star’s agency on Wednesday.
The book, tentatively titled “Journey in Search of Beauty of Korea – Bae Yong Joon”, started advance sale on Saturday and is currently No.1 on several online books sales charts, BOF Korea said in a press release.
On the online store of Kyobo Books, one of the biggest bookstores in Korea, it is the only advance sales book ranked in the Top 50 daily online sales chart . On major online shopping mall Interpark, it has been the second best-selling book during the past week, outselling even already published books in essay and poetry category as of yesterday.
“It is currently number one amongst all advance sales books on Interpark”, said a merchandiser at the online mall. “There appears to be group purchases.”
The book also appears to be in high demand offline, with other large bookstores reportedly deciding to set up a special display section for Bae’s book.
Contents of the books include photographs of various cultural artisans that the actor met during his travels, as well as introductions to Korean culture and travel locations.
The Hallyu star photographed the pictures and wrote the essays himself over a one-year period. He has said that the book is “a record of a journey by a beginner who studies Korean culture” and that he “hopes [the book] will be a small present to people who love and want to know Korea.”
The photo essay will be out in online and offline bookstores on September 23.
Actor Bae to push forth book publishing event .
September 21, 2009
Top Hallyu star Bae Yong-joon plans to attend his book publishing ceremony tomorrow despite being hospitalized with early stage sepsis from overwork.
The 37-year-old actor, who collapsed and was admitted to the hospital on Friday, has been receiving treatment through IV medication.
“We don’t have the details yet but we plan to go forth with the event,” said Zip Cinema, in charge of planning the ceremony for Bae’s photo essay.
The actor’s agency also said their plans remain unchanged. “We plan to go as scheduled because the event has been set to take place and we have invited many people,” said Yang Geun-hwan at BOF Entertainment.
Yang however, added they may cut short the event originally scheduled for two hours since the hospital has advised Bae not to attend it in concern of his health.
Bae is set to hold a publishing event for his book, tentatively titled “Journey in Search of Beauty of Korea – Bae Yong-joon”, in Korea and another in Tokyo, Japan on September 29 and 30.
The book contains photographs and essays about Korean culture and travel locations written by the actor over a one-year period.
[photos]
BYJ attends book promo event
September 22, 2009
Top Hallyu star Bae Yong-joon walks into an event held to promote the
publication of his new photo essay at the National Museum of Korea in
Seoul on September 22, 2009
Top Hallyu star Bae Yong-joon bows to fans at an event held to promote the publication of his new photo essay at the National Museum of Korea in Seoul on September 22, 2009.
Photographer : Lee Ki-bum metro83@asiae.co.kr
Editor : Jessica Kim jesskim@asiae.co.kr
< ⓒ10Asia All rights reserved>
Editor : Jessica Kim jesskim@asiae.co.kr
< ⓒ10Asia All rights reserved>
Beauty of Korea read by Yonsama
October 5, 2009
A Korean cloth-wrapper, a samulnori (traditional Korean percussion
group) and Mr. Bae Yong-joon went onto stage at the Tokyo Dome. A
celebratory event was being held at the dome on September 30 for the
publication of “Discovering the Beauty of Korea”, Bae’s essay on
traditional Korean culture experience published September 23 in Korea.
Like the previous day’s event for the premiere of animation “Winter
Sonata~ Another Story~”, 45,000 fans filled the seats but the atmosphere
was much more serene with traditional Korean music playing in the
background.After a video about Korean culture, such as Kyongbok Palace, traditional Korean-style houses and pottery, was shown to the audience, Bae appeared from beneath the stage with a stone pagoda from Miruksa. He greeted the fans saying, “I wrapped up a long, one-year journey. It is a relief to be able to tell you I had a good time.” Of the book “Discovering”, he explained: “The book contains pictures of how I changed while experiencing the beauty of Korea throughout my journey. I was born and raised in Korea but I never really knew the beauty of Korea. By experiencing it, I felt the passions I had forgotten about, come alive within me again.” Then he recited a passage from “Discovering”, a collection of thoughts he wrote down at the Miruksa Temple in Iksan, North Jeolla Province, which drew a big applause from the audience.
Next, lacquer artist Jun Yong-bok, who taught Bae about lacquer in the actor’s book, came up on stage and shared an anecdote from their production process. “It was impressive how he tried to learn how to lacquer with no gloves on, at the risk of getting lacquer poison on his hands.” To which Bae replied, “I thought how dare I put on gloves when he doesn’t wear them. And even if I caught lacquer poison, I thought that would be a learning experience too.” Bae went on to share his affection for traditional culture. “I learned how to combine tradition with modern lifestyle while not throwing tradition away. And I think that is going to inspire me on how I live in the future.” Bae shared another anecdote regarding his experience making kimchi for the winter season with hanbok designer Hyo-jae Lee. “Preparing kimchi for the wintertime with other people can be fun and festive, so I’m thinking about doing it every year with my close friends. But I felt like a housewife because the smell of pepper powder stayed on my hands til the next day.”
On stage, Bae also wrote a postcard in Japanese for the fans he calls
“family” and put them in a mailbox. He recited a letter he had written
in his book which said: “I came back from a long journey. Every time I
saw, heard and ate something good, I thought of my family members first.
I want to keep on sharing the same dreams with my families.” To this,
the fans responded by taking out the traditional Korean cloth-wrapper
they had received when entering Tokyo Dome, tied it into a knot and
waved while calling out, “Mr. Yong-joon.” Bae responded to the fans’
cheering by riding in a palanquin which circled the first floor of Tokyo
Dome. And appearing on the stage for the last time, Bae promised the
fans, “I will do my best to live as a shameless member of your family by
living as a true person.”
The event focused strictly on traditional Korean culture. Staged in between were performances by various artists, including Korean fiddle player Eun-il Kang, Sookmyung Gayageum Orchetra, Korean Traditional Percussion Institute. The fusion performance of a Korean fan dance, B-boying dance and Korean traditional music received a huge reaction from the fans. A proclamation ceremony for “2010~2012 Years to Visit Korea” was also held at the event, as Bae is the publicity ambassador for the cause. Mr. Cham Lee, chairman of KBS (Korea Broadcasting Station) and Mr. Kwon Chul-hyun, the South Korean ambassador to Japan joined Bae in a fan lottery event and presented the winners with plane tickets to Korea and Korean culture experience tickets. The event’s admission ticket was sold at 8,000 yen per person and seats were randomly assigned. The fourth print of “Discovering” has been sold out in Korea and initial 50,000 copies of the book have been sold out in Japan on advance order.
The event focused strictly on traditional Korean culture. Staged in between were performances by various artists, including Korean fiddle player Eun-il Kang, Sookmyung Gayageum Orchetra, Korean Traditional Percussion Institute. The fusion performance of a Korean fan dance, B-boying dance and Korean traditional music received a huge reaction from the fans. A proclamation ceremony for “2010~2012 Years to Visit Korea” was also held at the event, as Bae is the publicity ambassador for the cause. Mr. Cham Lee, chairman of KBS (Korea Broadcasting Station) and Mr. Kwon Chul-hyun, the South Korean ambassador to Japan joined Bae in a fan lottery event and presented the winners with plane tickets to Korea and Korean culture experience tickets. The event’s admission ticket was sold at 8,000 yen per person and seats were randomly assigned. The fourth print of “Discovering” has been sold out in Korea and initial 50,000 copies of the book have been sold out in Japan on advance order.
[news]
BYJ’s book No.2 in Japan
October 8, 2009
South Korean actor Bae Yong-joon’s new photo essay sold off the shelves
of Japan last week to take the No. 2 spot in weekly sales in the
country, according to the star’s agency on Thursday.
The Japanese version of “Discovering the Beauty of Korea” was the second-highest selling book at mega bookstore Books Kinokuniya during the week of its release on September 28 and also in the literature section at Junkudo bookstore, BOF Entertainment said in a press release.
BOF added it is in a rush to print more copies as the book is a sell-out at major bookstores.
“Discovering” had entered into its tenth print a week after going on sale in Korea on September 23 and a re-print in three days of its release in Japan. People have also reportedly been asking if the book is available in English.
Bae’s book is currently ranked at sixth place overall at Korea’s major booksellers including Kyobo Books and online shopping mall Interpark.
“Discovering” contains photographs of various cultural artisans that the actor met during his travels, as well as introductions to Korean culture and travel locations which Bae compiled over a one-year period.
The Japanese version of “Discovering the Beauty of Korea” was the second-highest selling book at mega bookstore Books Kinokuniya during the week of its release on September 28 and also in the literature section at Junkudo bookstore, BOF Entertainment said in a press release.
BOF added it is in a rush to print more copies as the book is a sell-out at major bookstores.
“Discovering” had entered into its tenth print a week after going on sale in Korea on September 23 and a re-print in three days of its release in Japan. People have also reportedly been asking if the book is available in English.
Bae’s book is currently ranked at sixth place overall at Korea’s major booksellers including Kyobo Books and online shopping mall Interpark.
“Discovering” contains photographs of various cultural artisans that the actor met during his travels, as well as introductions to Korean culture and travel locations which Bae compiled over a one-year period.
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